Radim Hladis
By Radim Hladis on May 17, 2021

How much does video production cost?

Several factors affect how much video production costs. The first factor is length. Naturally, a company can expect to pay less for a 30-second video than for a 10-minute video.

Another crucial factor is the processing format. In other words, whether the video will be animated or shot and whether it will be in a 2D or 3D format, and so on.

Another important criterion is the quality of the video production. High-quality video production uses top camera operators, project managers, art directors, creative directors, and many other people who care about the project and the client. Some video production studios focus on low-cost production, and others deliver videos of the highest quality.

You will learn everything you need to know before creating a marketing video in this course:

video marketing free course

The price of video production ranges from €3,000 to €100,000. Let's look at the costs of individual video formats at the level of quality that Playou Videos provides to clients.

Animated explainer videos

If you need to explain your product or service in one or two minutes, the ideal format is an animated explainer video. It is usually a story or guide for a product, service, or brand. Such a video can be used on a massive scale or sent to individual clients before a meeting. Video explainers have enormous potential and can generate millions of dollars in revenue. The price of explainer video production ranges from €10,000–€50,000.

At Playou, we recommend investing at least €12,000 in the production of an animated video. Video production usually involves a team of up to 10 people and takes hundreds of hours of work—and that costs something.

Read about how video production works in Playou.

Sample Animated Explainer Videos:

 
 

Live action videos

Live-action videos can be produced for €2000 to €100,000. It's an extensive range. For example, a video conversation with a client, which we shoot in the studio or office, will be €1500 to €3000. You would pay €50,000 to €100,000 to film an advertisement, which requires a robust staff of 15 people. At Playou Videos, we like to film clients, simple ads, e-learning videos, and series. Here is an example of a video of an e-learning course that we created for our Playou School project. The cost of making such a video would be around €3000.

Check out this Visual Storytelling Course for Business here>>

Request a free consultation with our expert to see what solution would fit your needs - contact us. 

 
  
Published by Radim Hladis May 17, 2021
Radim Hladis